Media Studies

A star is born followed a mostly traditional distribution model. The film was released in theaters first and then was made available on digital download just days before the DVD release. The home media release happened about 90 days after the theatrical release which is conventional. Theatrical Release       The theatrical release came with a few early showings at film festivals such as the Venice Film Festival and the Toronto Film Festival. The film released in theaters in early October of 2018 and was distributed by Warner Bros. Pictures. The film remained in theaters for the average 90 days. The Film was re-released in February of 2019 with some extra footage.  Home Media Release       The film was released on digital download and on DVD. The digital download release came before the DVD release by 4 or 5 days. This was relevant because the demand for DVD copies of a film is increasingly lower and the digital download market is m...

For my first revision of my film I corrected the mistake of who was operating the camera. After presenting my first draft, I was made aware that the actors could not help me operate the camera while I was on camera.               After receiving this feedback, I purchased a mountable tripod for my camera (iPhone). This allowed me to position it the way I needed to and still be on camera, without any help from the actors. Additionally, I purchased a mountable light that allowed me to acquire more quality lit shots for my opening sequence which previously was poorly lit.

For my second revision I improved my title sequence and opening credits. This change was inspired by our class activity where we looked at several famous title sequences. The title sequence that I found to be the most interesting was the one for the film "Almost Famous." The credits for the film were being written out by a character in their journal. This was interesting to me because it is not a typical way to do opening credits and it made me pay more attention to the credits than do most films.   I re-shot my title sequence with the purpose of making it themed similarly to the sequence from "Almost Famous." I wrote the title out on a piece of paper that looked like a flyer posted on the wall. I then had the credit for my name appear on the screen of the phone of one of my actors via text message. I had my first actor's name revealed by having him write it out on the signature line of a receipt. I had my second actor's name appear on a fallen piece of p...

Traditional Distribution     The traditional business model for film distribution utilizes release windows. Release window allow a film to take advantage of different markets at separate times to avoid overlapping its own marketing. For instance, a film will be released in theaters first, then about two months later it will release on home video, and then two years later the film will be open to being aired on TV. This allows the film to access multiple areas of the market and allows it to be profitable for a longer period of time. What I Would Use     From this business model, I would utilize the release window between the theatrical release and the digital release. For the digital release I would rather release the film to streaming services like HBO or Disney+. The use of the release window allows the film to make profit for a few months before becoming available on steaming services. Aside from streaming services, I do not want to release the fil...

For the marketing of my film "The Real Deal", I am going to utilize social media, an appearance on a music show, and a partnership with Live Nation.  Social media      For social media marketing I am going to create an account on Instagram for the film. The account will feature a few clips from the film, photos, and possibly a trailer and some bloopers. I also want to include announcements on when the film is getting released. This page will help the film because it will draw in an audience from social media and it will show them things that might make them want to see the film.  Special Appearance       For press, I am going to have the star of the film (which is me) appear on American Idol for a guest performance. This would be beneficial for the film because it would be advertising to a large audience. Not to mention, the audience of American Idol would likely find the film more appealing because it aligns with their interest...